The website was originally launched over two years ago and the dedicated play website provided comprehensive information on the increasingly popular systems that offer a varying critical fall height from 80cm to 320cm. We all know that when it comes to play surfaces for children, there can be no compromise, and that is why we wanted to refresh the site and make sure it contains all the relevant up to date information a visitor would require. The updated site has a fresh look, includes brand new images, case studies and testimonials from our valued customers.
Kate Pullen, Account Director at The Small Agency comments how: “The Playsafe range has developed considerably since the original playsafeareas site was developed. The site refresh has included improvements in terms of the ease of navigation, detailed content and also the visual impact of the site. We are really pleased with the final results and look forward to working with Playrite on the future marketing and development of the Play range.”
Users will also be able to discover more about how the Playsafe systems work, helping them to choose which level of impact absorption is necessary for their project and explaining the difference between the surfaces available. With Playsafe, the designs are limitless due to laser cutting technology and a choice of 12 bright colours, so we wanted to show off our favourite projects as well as give end users a few ideas of the kind of designs we can create. We’ve also included maintenance and installation guides and videos and have listed our recommended installers across the UK with links to their websites.
Playrite Marketing Manager Lorna Duncanson comments: “Revamping the Playsafe website is one of the first major projects at Playrite that worked on from start to finish and I’m really pleased with the overall look and functionality of the site. The new site will be easier to use and I’m sure that visitors will enjoy finding out more about our Playsafe range. At Playrite we really believe in the importance of play for children, and we wanted to reflect this in our site, which I believe we have done.”
If you have any comments on the new look Playsafe site we’d love to hear from you - tweet us @PlaysafeSurface using #PlaysafeWebsite.