Lead generation at the click of a mouse

Profile 22 has unveiled its new website www.profile22.co.uk, which features detailed specification support alongside a new homeowner section developed to deliver leads to Profile 22 customers.


Complete with retail downloads and guides, plus product films, the new easy to navigate website gives homeowners access to everything they need to know about window, door and conservatory styles, specifications and energy efficiency.


It also includes a new ‘find an installer’ section, designed to capture retail leads, which are then in turn distributed throughout the Profile 22 customer base.


Rob McGlennon, sales director, Epwin Group Systems Division and Profile 22 parent Group, said: “The first port of call for home improvers is invariably the web. The new Profile 22 platform has been developed to move up quickly through the search engine listings, to ‘capture’ consumer interest at the very start of their search for new windows and doors.


“And what’s good for us is good for our customers. We will be making leads available to the Profile 22 customer base as we collate them, supporting Profile 22 customers in accessing new business.”


The website also features an expanded customer trade section, with dedicated downloads and product specifications, plus new commercial specifier section including detailed guidance on Profile 22’s social housing and new build offer.

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