Elation for Ideal Bathrooms

Following an extensive review of their furniture portfolio, Ideal Bathrooms are delighted to announce their appointment as the sole national distributor for Elation furniture.

Elation furniture is a brand from April Products who partnered with Ideal Bathrooms in 2015.  This partnership has been highly successful for both parties and, April Sales Director Richard Martin comments, “It’s hard to imagine just how much more support a distributor could give to a brand than given by Ideal Bathrooms to the April enclosure brand.  We have no doubt at all that they will offer the same support to our Elation brand.”

Ideal Bathrooms Commercial Director Danielle Lillis is equally enthusiastic about the Elation Brand “April Products have been absolutely excellent on all fronts in the 18 months since we joined forces to promote April shower enclosures.  We will be providing similar impetus to their Elation furniture brand, which has a great deal to offer retailers looking for a quality bathroom furniture range with the opportunity of making good margins.”

Elation Furniture has established an excellent reputation for its products over the 15-years since being introduced. The Elation portfolio now covers six ranges with something for everyone.  The Elation ranges include Elation Fitted, Eko - contemporary wall hung furniture, the Etienne traditional range, the Nara wall-hung push opening range, Sendai, a price conscious free standing range and Ikona’s modern range which is often used in cloakroom situations.  Even though Elation has a vast range of styles the actual number of SKUs has been deliberately limited to make products especially easy for retailers to put on display and very simple to order.

All ranges are now fully stocked by Ideal Bathrooms across their four distribution centres allowing this excellent furniture range to be available for next day delivery to 99% of mainland UK.

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