Chelmsford customers never more than 15 minutes from a Eurocell branch

Installers, tradesmen and DIY’ers in Essex are continuing to benefit from Eurocell Building Plastics’ commitment to the region, with the opening of its latest ‘Collection’ branch in Chelmsford.

Closely following last month’s Ipswich opening, Chelmsford represents the 89th branch for Eurocell nationally, firmly securing it a place as one of the UK’s leading suppliers of building plastic products.

Famous for being the centre of Essex, Chelmsford is an ideal location because of its relatively high population – just over 100,000 and proximity to major areas of housing, including North-East London. Opening Chelmsford, backed by the existing nearby branches at Basildon, Romford, Colchester and Southend, will mean that customers in the area should never be more than 15 minutes away from a Eurocell branch!

Warren Haworth, EBP Southern Divisional Manager, explains: “Our Chelmsford ‘Collect’ branch offers major benefits to customers because it stocks all the essential building plastic products, along with a full range of accessories. Location is also perfect, being within minutes of the A414 and the main A12 that runs between London and Colchester. Opening a branch here now offers customers in the town and surrounding areas access to our products in minutes.”

Eurocell has built up a reputation for quality, value and service, helped by the fact that it manufacturers many of the products it sells. As well as ensuring extremely competitive prices, this integration of manufacturing and trade counter functions ensures industry leading service levels and much shorter leadtimes. This is because the product is delivered directly from the Eurocell factory to the branch.

With this new formula of ‘Collect’ branches, overheads are kept to the minimum, allowing Eurocell to guarantee to beat any genuine written quotation which, in a market of rapidly rising prices, is being appreciated by ever more customers!

Warren Haworth continues: “Manufacturing many of the products we sell ensures we have the most competitive prices, which means our customers don’t need to shop around. This is a huge benefit in terms of time saving, allowing them to concentrate on the job in hand.”

The Chelmsford branch will act as a collection centre, which means it will be stocking the full range of products, including a full suite of Woodgrain foiled products in four finishes, for customers to call in and take away with them. For those customers that choose to order online, or require delivery, these will be made on a next day delivery service by nearby Basildon, Romford and Colchester branches.

Warren continues: “It’s a perfect combination of local availability, competitive prices, quality products and excellent stock levels. We are encouraging anyone involved in building work or DIY to take a look at our new branch on Rodney Way on the Widford Industrial Estate in Chelmsford.”

Eurocell branches stock a range of roofing plastics and exterior fixtures and fittings which are available wholesale to trade and roofing professionals as well as to DIY enthusiasts. The branches are constantly introducing essential new products, such as the recently launched hand tool range.

Other essentials include guttering, capping boards, soffit board, cavity closers, architraves and skirting, along with conservatory roof kits, residential doors and underfloor heating.

Customers who wish to take advantage of the extensive range of products and great price deals can visit the Chelmsford branch at: Eurocell Building Plastics, Unit 23 Rodney Way, Widford Industrial Estate, Chelmsford CM1 3BY

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