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Gerflor pumped-up for Elevate 2018 (stand F11)

2 Mar 2018
Case study

Elevate is the UK’s largest fitness & physical activity trade show. This year’s event on 9-10 May 2018 at Excel London is an unrivalled opportunity to learn more about how physical activity, health and performance connect. The event provides a perfect platform for international flooring specialist Gerflor to showcase several of their high-performing vinyl flooring products. Gerflor offer a superb range of flooring solutions which combine technical and design characteristics for a range of sports and fitness environments. Achieving stunning looks coupled with high levels of safety and performance can often be a challenge however their range of durable fitness solutions stand the test of time even in heavy traffic environments delivering superior performance every time

The collection of sports and fitness products produced by Gerflor are the ideal solution for several key areas within any sports or fitness facility including; aerobics and classroom areas, personalised training zones, free weights areas and fitness and cardio vascular spaces, together with reception areas and changing rooms. 

Gerflor have been delivering sports wellness since 1947 and are a trusted partner in the fitness world supplying solutions for all areas of a fitness facility offering users safety, comfort and performance. 

Taraflex® from Gerflor is the most widely specified sports surface in the world. Chosen by top international athletes for its unique construction and technical performance, it has been fitted at every Olympic Games since 1976. Taraflex® is an approved surface by many national and international governing bodies of sport. Taraflex® has also been used in many international and local sporting events and is available in 17 colours and three wood-effect designs. The Sport M Performance product offers a P2 category shock absorbency 35% to 45%. Taraflex® is recognised for providing durability, safety and comfort without impairing performance. The range also offers greater than 45% force reduction, making it unrivalled in the marketplace in terms of offering comfort for users. The product is also treated with Protecsol®, which renders polish redundant and is triple action meaning no polish is ever required, it contributes to easy maintenance and is anti-friction burn and slide/ grip. 

Tough, strong...and sexy. There are flooring types that can resist the beating of the free-weight and weight lifting areas. There are floors that look great. There are floors that are made in formats that make them quick to install, interchangeable and replaceable. There are floors that are easy to maintain. The Powershock 300, 100 and 60 ranges from Gerflor are high impact rubber solutions for fitness, designed to be both functional and hardwearing. Powershock tiles are made from vulcanised rubber to increase the strength and durability, the non-porous wearlayer is impermeable and odourless. They are more durable and easier to clean and maintain and provide up to 5 times more resistant to indentation than a standard rubber flooring.

Gerflor have a wide range of technically advanced flooring solutions tailored to the needs of the fitness market. Innovative products that assist with getting your facility open as soon as possible or refurbish without the need to close. For those quick refurbishment projects Gerflor will be highlighting their fast-track GTI Max and LVT ranges. GTI Max provides a speedy renovation solution and can be installed over existing floorcoverings with minimal subfloor preparation, no adhesives and most importantly no need to close the facility with no loss of revenue. 

The Creation LVT range from Gerflor has recently been scooping accolades in both the UK and Europe, winning the coveted 2017 CFJ/CFA Product of The Year category. It’s a beautifully crafted collection of luxury vinyl flooring products that’s been setting the market alight with its innovative designs, textures and suitability for a host of high profile projects. It’s extremely tough and durable, providing the perfect solution for the heaviest commercial footfall.

When the Coppid Beech Hotel in Bracknell wanted to upgrade their wellness centre they turned to Gerflor to supply the decorative and hardwearing flooring solution that would lift the centre to the next level. As part of a new refurbishment they chose Gerflor’s Creation 55 LVT for the gym, the spin room and the reception area/corridors. Sarah Hand, Wellness Manager, Coppid Beech Hotel commented. “Our members and guests absolutely love the new floor. The fact that it went down so quickly, considering the state of the existing floor was a real boon in getting the wellness centre open again for business.” Sarah Hand ended by saying, “I would definitely recommend Gerflor’s Creation 55 LVT range as it has delivered on quality, price and performance. The new look it has created now provides a much-more welcoming environment that will help us to boost new membership”.

Gerflor are the sports, leisure and fitness flooring experts. For more than 70 years and in more than 100 countries, they have been recognised as an expert and world-leader in their field thanks to their technical, decorative and high-performance solutions that are specific to each market requirement. Gerflor’s history has always been underpinned by innovation and they are recognised as industry pioneers with over 70% of their sales derived from product ranges less than three years old.  

Come and meet the Gerflor team on stand F11, 9-10 May 2018 at the Excel Centre London to feel, touch and discover a range of stunning exercise and sports flooring solutions.

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