Social Media Marketing Boot Camps

1
Mar
2013
 
XX
XX
AM

If you really want to kick start your social media, this Boot Camp is for you.

On the first Friday of every month for 3 hours you’ll learn how to effectively use the main social media platforms to promote your business, build brand awareness and increase sales. Not for the faint hearted, these camps are designed to help you create a social media campaign for your business – then implement it!

We’ll cover:

  • How to use and customise Twitter, Facebook, LinkedIn, YouTube, Pinterest
  • How to engage with your followers
  • How to measure results
  • Leverage social media for brand awareness/sales
  • Monitor conversations
  • Software tools to help you manage your social media

Each small group will learn together, discuss problems and share results. You’ll also have targets to meet to ensure you really get results!

The cost is £147 per month per delegate and is for a minimum of 3 months. The course will then continue for a further optional 3 months.

Dates for the first 3 months are 1st February, 1st March and 5th April. All sessions run from 9.00am to 12.30.


The first session has taken place, but if you would like to book the next two sessions, please call 020 7692 6226 to discuss.


What’s on the agenda?


Month 1: Identify Your Target Audience & Objectives - Do You Know What You’re Talking About And Why?

Friday 1st February

9.30 – 10.00 Social Media Explained

A brief explanation of the role of social media in business


9.30 – 10.30 Your Clients

Who are your clients, what do they look like, where are they and what do they want?


10.30 to 11.30pm Your Website Part One

What do the search engines (Google) think of your website?


11.30 to 12.15 Your Website Part Two

Headlines and copywriting


12.15 to 12.30 Setting of homework

There’s no gain without pain, so you’ll be asked to do some work in preparation for the next Boot Camp


Month 2: Let’s Work On your Image – What Does Good Look Like To Your Customers?

Friday 1st March

9.30 – 10.00 Review of homework

Did you do your homework? If not you’ll be lagging behind


10.00 – 11.00 Customise your social media channels.

Learn how to attract followers, upload photos and personalise your pages on Twitter, Facebook & Pinterest.


11.00 – 11.30 How to Advertise on Facebook

Promoted posts, sponsored stories and advertising are all ways of increasing followers, generating leads and making sales – all to a highly targeted audience.


11.30 – 12.15 Create a campaign

Apply your knowledge into an live campaign


12.15 – 12.30 Setting of homework

Yep, there’s a lot to learn so a little homework will be required!


Month 3: Bringing It All Together.

Friday 5th April

9.30 – 10.00 Homework review

10.00 – 10.30 YouTube

Can it work for your business?


10.30 – 11.00 Integrating email into your social media.

Increase your customer acquisition, retention and sales


11.00 – 12.00 Your Social Media Dashboard.

You’ll learn to create a detailed plan of how to schedule your online marketing


12.00 – 12.30 Software tools to make Social Media Marketing more manageable